Tag: differentiation

  • 6 Keys to Selecting your Next Multisite Location

    This past weekend Sun Valley Community Church (the church I have the honor of serving at) just launched their 5th location with over 2,000 people attending one of the three services! It was a successful initial launch but now the hard work begins. The multisite movement isn’t going away anytime soon. A 2014 exhaustive study…

  • 4 keys to building your brand

    4 keys to building your brand

    It’s a company’s brand that uniquely identifies them within their particular industry. Occasionally however a company comes along every so often with a brand that is so strong, it not only identifies itself within the industry but, it literally defines the industry. In Atlanta, where I live, when you order a soft drink at a…