Tag: brand
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6 Indicators You’re Leading an Insider Focused Church
How do you know if you’re leading an insider-focused church? Here are 6 indicators that you and your team can use to evaluate your church: #1 Language The language you choose to use is important because it both reflects and builds culture at the same time. There are all kinds of ways this goes wrong…
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4 keys to building your brand
It’s a company’s brand that uniquely identifies them within their particular industry. Occasionally however a company comes along every so often with a brand that is so strong, it not only identifies itself within the industry but, it literally defines the industry. In Atlanta, where I live, when you order a soft drink at a…